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Top stories for 05.17.18

Marketing
Inspire your PR and marketing efforts with these smart quotations
Inspire your PR and marketing efforts with these smart quotations'

Whether you need some motivation to launch a campaign or put a failed effort behind you, look to these powerful sayings to keep moving forward.

‘MAGA’ hat kerfuffle stirs up trouble for Cheesecake Factory Crisis Communications
‘MAGA’ hat kerfuffle stirs up trouble for Cheesecake Factory
Wait staff accosted an ardent Trump supporter during a Mother’s Day meal. The store manager and chain have apologized, and two people lost their jobs. Not enough, some conservatives say.
 
 
How to create a culture abuzz with internal fans and advocates Corporate Communication
How to create a culture abuzz with internal fans and advocates
Empowering workers to become online ambassadors can boost engagement and dramatically increase your marketing reach. Here’s how to rally the troops.
 
 
30 jobs in the PR and marketing world Jobs of the Week
30 jobs in the PR and marketing world
Your LinkedIn profile is only as strong as the effort you put into it. Find out tips for freshening up this digital networking tool, and then check out our list of current openings.
 
 
3 recent stories prove social media is changing faster than ever Virtual Summit Alert
3 recent stories prove social media is changing faster than ever
Keeping up with so many current trends is challenging—let experts show you how in this upcoming virtual summit.
 
 
Why you should always be extra polite in your emails OP-ED
Why you should always be extra polite in your emails
Brevity in email can sometimes read as curtness. Here’s why PR pros should consider taking the time to develop relationships via the written word.
 
 
How do you communicate during a health care crisis? Awards
How do you communicate during a health care crisis?
Tell us what makes your crisis, community relations or internal communications succeed during times of turmoil. Enter Ragan’s 2018 Health Care PR & Marketing Awards by the final deadline on May 23.
 
 
5 top quotations from iconoclastic writer Tom Wolfe In Memoriam
5 top quotations from iconoclastic writer Tom Wolfe
The journalist and novelist had little time for rules, and he left a legacy of wit, wisdom and warnings. Here are some of his keen observations—along with lessons for communicators.
 
 
Infographic: The state of digital marketing Marketing
Infographic: The state of digital marketing
Where do industry insiders see their work going in the coming year? Consider these insights when deciding how to update your approaches to online campaigns.
 
 
Quiz: Are you stuck in a communications rut? Communications Consulting
Quiz: Are you stuck in a communications rut?
See how Ragan Consulting Group can help your organization transform the way it reaches audiences.
 
 
Top lawyer exits as Novartis seeks to quell Cohen backlash Crisis Response
Top lawyer exits as Novartis seeks to quell Cohen backlash
The drug company seeks to rebuild trust with consumers and investors in light of its $1.2 million deal with the controversial fixer for Donald Trump.
 
 
How to pitch your work without client references Pitching
How to pitch your work without client references
It can be difficult to get your company covered without a client to vouch for you, but sometimes that’s easier said than done. Here’s how to work around this pesky problem.
 
 

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