Also: The perks that employees care about, Constellation’s poor communications dings stock price, wisdom from Amazon’s Kristin Graham, how to talk about the economy, and more.

TODAY’S HEADLINES – 10.04.2019  
 
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MORNING SCOOP

Instagram heads off privacy concerns, most employees report burnout, and Woodward’s book interview debacle

Also: The perks that employees care about, Constellation’s poor communications dings stock price, wisdom from Amazon’s Kristin Graham, how to talk about the economy, and more.


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VISUAL & VIDEO COMMUNICATIONS

Amazon comms exec extols bite-size messages

‘We absolutely have to make our content snackable,’ Kristin Graham tells a packed conference audience. Stats show the alarming level of distraction, but she offers key ways to break through.   


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CRISIS COMMUNICATIONS

Expert guidance to prep your spokesperson—before a crisis hits

It takes more than just memorizing a script. Here’s how to handle tough questions in a thoughtful, genuine and safe manner.



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EXTERNAL COMMUNICATIONS

Infographic: How to improve the customer experience

For many consumers, their interaction with your brand is just as important as the product they buy from you. Here are some tips to help your organization delight its audience.


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RAGAN AWARDS

Don’t miss this week’s Employee Communications Awards entry deadline

The deadline for entries in our premiere awards program for internal communications is this Friday, Oct. 4. Share your impressive internal campaigns, content, intranets and inspiring workplaces.


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THE WORKPLACE

Why diversity and inclusion warrant PR’s rapt attention

Multicultural consumers are transforming the U.S. marketplace. Beyond being the right thing to do on a human level, embracing people of all types is essential to your organization’s success.


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MORNING SCOOP

Digital advertisers seek transparency, Facebook fights content ruling, and PR faces a gender trust gap

Also: Twitter’s pushback on Trump’s copyright infringement, Google’s new shopping tools, when to find a partner for a PR stunt, and more.



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EXECUTIVE COMMUNICATION

5 common presentation missteps—and how to avoid them

It’s easy to see and hear the flaws when someone else is delivering a talk, but many of us lapse into those very miscues when we’re speaking. The first step is identifying the problems.


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JOBS OF THE WEEK

30 jobs in the PR and marketing world

Wondering which college degree you should pursue? Find out the top programs for 2019. Then, peruse our list of current job openings.


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RAGAN AWARDS

Showcase your impressive comms campaigns, publications and events

Ragan’s PR Daily Awards will recognize the best work in PR, marketing and communications. The deadline for entries is Nov. 15.


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A DAY IN THE LIFE

How Intel’s Erica Pereira Kubr forecasts PR’s future

With so much changing in the industry, it can be hard to keep up, but this ‘gym rat’ keeps her focus by helping colleagues thrive. Spoiler alert: Artificial intelligence might factor in.



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THE WORKPLACE

How PR entities can woo and retain top-flight Gen Z interns

The up and coming generation is cut from different cloth, compared with its predecessors. Their preferred career paths and workplace interactions hark back to Baby Boomers’ ways.


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MORNING SCOOP

J&J offers to settle in Ohio, consumers question leaders’ ethics, and how TikTok fills a specific niche

Also: How artificial intelligence is changing transcription, Nike chief sidesteps doping scandal, and PR pros’ favored platforms for video.


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EMAIL

Study: Work email opened more frequently than personal email

A multi-generational survey by Adobe offers insights into where and when people wade into their inboxes—and what particular peeves make them likely to trash your marketing message.


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