Instagram retools to stop bullying; Blue Bell melts from viral challenge; Grocer misfires with anti-bag ploy; Tips for turning trolls into fans; and more
It’s any PR or marketing pro’s nightmare: GT’s Living Food’s CEO was singled out in a mocking YouTube video. His response flipped the tables and netted him new fans.
The changes that have rocked traditional media have caused some to reevaluate the importance of earned media placements. Here’s why you shouldn’t abandon the tactic.
Getting feedback is a part of every job, but sometimes that feedback isn’t helpful or pertinent. Here’s how to sidestep comments that miss the mark without starting a fight.
A new study from Sprout Social reveals that PR has a lot to offer online campaigns, including understanding the target audience, content generation, brand visibility and more.
Share how your content built brand awareness, increased customer engagement, aided in reputation management and more. Enter PR Daily’s Content Marketing Awards
As more clients favor projects over yearly contracts, agencies must adapt to adroitly forecast their earnings and grow their operations. Consider these tips.
When organizations promote women to leadership roles during a crisis, they’re sometimes set up to fail. Here are some tips to make sure you’re prepared.
Today’s fast-paced work environment demands optimum productivity and staff engagement. The tired, old gathering at the conference table just won’t cut it. Try these options instead.
