Also: Zillow decouples worker location and pay scale, MassMutual looks to move on from oversight failure, tracking the most loved influencers, GM extends Chevy Bolt production shutdown, and more.
Also: Zillow decouples worker location and pay scale, MassMutual looks to move on from oversight failure, tracking the most loved influencers, GM extends Chevy Bolt production shutdown, and more.
After many have had to pivot from in-person conventions, tradeshows, and media events to their virtual alternatives, some are seeing the opportunities.
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Livongo’s blog has received coverage in major media outlets and landed the top prize in the Blog (Health Care PR and Marketing) category of Ragan’s PR Daily Awards.
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With no stores in the Big Apple, the Southeastern restaurant chain was keen to make a big-city splash. It turned to food trucks and free meals to reach national news outlets and influencers.
You don’t simply sign the contract, put a few coins in the slot, and wait for your shiny new campaign to be dispensed. Research, parameters and regular check-ins are crucial for success.