'People are following ideas, not funding': Why Los Angeles is emerging as an ad tech hotbed, How Slate is applying podcasting lessons to test out VR, How The Economist is using the UK election to drive subscriptions,
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Introducing the Digiday Changemakers: We honored 50 people changing media and marketing on a daily basis in our first list, published in the new issue of Digiday magazine.

"People were following ideas versus following funding": Find out why a growing number of ad tech entrepreneurs are choosing LA to headquarter their companies.

Slate is the latest publisher to venture into virtual reality, applying what it's learned from podcasting to a weekly talk show that will launch in July.

Some publishers hurt themselves by giving away free content. The Economist, however, has grown its pool of potential subscribers in the U.K. by 5,000 in the last week by offering a free copy of its forthcoming endorsement issue, which focuses on the June 8 U.K. election.

Contactless payments have spread quickly around the world, but the U.S. has hesitated to adopt them due to the number of card issuers and failed pilot projects, Tearsheet reports.

June 16 is the date to remember: This is the absolute final deadline for Digiday's Publishing Awards Europe. Submit your entries here.

Join us for today's webinar to learn three tips for successfully conquering agency chaos. Sponsored by Workfront.

 

Introducing Digiday Changemakers, honoring those modernizing media and marketing

Brian Morrissey

We are recognizing those changing media and marketing.

'People are following ideas, not funding': Why Los Angeles is emerging as an ad tech hotbed

Yuyu Chen

Los Angeles is birthing a stream of ad tech firms, including big players like OpenX, Factual and Rubicon Project.

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Demand, the duopoly and the case for the open internet

Sponsored Content AppNexus

In June of this year, the Association for Computing Machinery will present its 2016 Turing Award to Sir Tim Berners-Lee, the man credited with inventing the world wide web. Berners-Lee’s vision of an open internet still depends not eh participation of digital companies willing to resist the monopolizing forces of DFP. Sponsored content by AppNexus.

How Slate is applying podcasting lessons to test out VR

Lucia Moses

The culture and politics publisher is planning a weekly VR-like talk show that borrows from its podcast format.

How The Economist is using the UK election to drive subscriptions

Lucinda Southern

The Economist has grown its pool of prospective subscribers by 5,000 in the U.K. by offering a free copy of its forthcoming endorsement issue.

Publishers want to know: What's my inventory worth?

Sponsored Content OpenX

As the programmatic advertising landscape continues to evolve with new technology and players, the fundamental question for publishers and app developers relying on ad-based revenue remains unchanged — what is the value of my advertising inventory? What has changed is the information and tools that are available to answer this question. Sponsored by OpenX

Today: Three tips for successfully conquering agency chaos

Sponsored Content Workfront

If you want to improve your process and increase productivity, join us for today’s webinar. You will learn three tips from the experts on how to conquer agency chaos. Sponsored by Workfront.

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Careers Title
 
May 30, 2017
Business Development, Audience Programs
Digiday
New York, NY
 
May 25, 2017
Marketing Manager
Digiday
New York, NY
 
May 25, 2017
Programmatic Yield Specialist
Atlantic Media, Inc.
New York, New York
 
 

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Events Title
 
May 31 - June 2, 2017
Digiday Programmatic Marketing Summit
Scottsdale, AZ
 
June 5, 2017
Tearsheet Money Conference
New York City
 
June 8, 2017
Hot Topic UK: Header Bidding
London, UK
 
 

ALL EVENTS