WardsAuto Dealer 5
 
WardsAuto Dealer 5
 

FEBRUARY 2, 2022

Hey there. Welcome to the WardsAuto Dealer 5 for Tuesday, Feb. 2. We've put together items from WardsAuto.com and across the Internet. So let's go:

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1.

EVs Have Long Way to Go to Reach ‘Everybody’

The question remains: how to get to the “early majority” phase of adoption, beyond those affluent enough to already have a few cars in the driveway. Persuading a lower-income, single-vehicle household to opt for a more expensive EV in a “charging desert” neighborhood seems a long way off.

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2.

Fewer Vehicles, More Sales in Autonomous Age

“It’s counterintuitive,” says Plante Moran’s Mark Barrott at a Society of Automotive Analysts conference.

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3.

Fewer Car Owners Bash OEM Mobile Apps, but Problems Persist

“Owners are looking for accurate real-time information about their vehicle, which many apps are currently not providing,” says J.D. Power’s Frank Hanley.

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4.

Ford Futurist: Disruption Becoming Routine for Consumers

Sheryl Connelly’s work at Ford involves the mining of human feelings.

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5.

Film Crew Wraps Up Shooting TV Pilot at Fairbanks Car Dealership

The Fairbanks Nissan dealership is the setting for the pilot of a new TV show. “Alask’Car,” written and directed by Ron Carlson, is a comedy about a local car dealer, the Daily News-Miner reports.

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That’s our WardsAuto Dealer 5 for today. We’ll be back soon with more high fives.

And to reach the editor for whatever reason (i.e. comments, complaints, questions, directions), contact Dave Zoia at dzoia@wardsauto.com.

OK, finally... Forward this alert to dealership colleagues. The more in-the-know people at your place, the better it is. Over and out.

Now for the legal stuff...