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| Would you curl up this evening, skip Netflix and read the stories your team is writing? |
| Unfair comparison? OK, try this: In your industry, would you click on your own content? And if you won’t, why would anyone else? |
| Maybe it’s time for a bit of spring cleaning: a complete content and channel analysis of your external communications, editorial process and channels. |
| Our veteran analysts at Ragan Consulting Group can help you captivate readers, connect to stakeholders, spice up bland copy and build a strong brand for all your audiences. |
| We do this in two steps: |
- We’ll evaluate your content, channels and writing based on our experience and best practices in communications. We’ll show you key success metrics and deliver practical recommendations based on our experience and best practices.
- Train your writers and editors in storytelling, good reporting and brand journalism, structure and streamline your editorial process and get your entire team to write better, tighter and faster.
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| Few people binge-read corporate communications, but let’s at least get your news in the “trending now” category for your industry. |
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