Colin Dixon (nScreenmedia) and Tracy Swedlow (ITVT/TVOT) for a special end-of-year session on the sticky topic of Churn based on a new report from Samsung Ads called “Streaming’s Loyalty Crisis.” Visuals and data will be available. Guest Seakers are:
Justin Fromm, Head of Insights & Thought Leadership, Samsung Ads
Dive into the findings of the groundbreaking report that examines why viewers are leaving streaming platforms and what it takes to keep them loyal. This lively session will explore the challenges of churn, the evolving demands of audiences, and strategies for building long-term engagement in an increasingly crowded streaming landscape. Bring your questions—and your kvetches—for an interactive discussion with industry leaders tackling one of the biggest issues in the advanced TV world. Don’t miss it!
Founded in 1998 by Tracy Swedlow and co-owned by Richard Washbourne, InteractiveTV Today, ITVT is the most widely read and trusted news source and curated community focusing on the rapidly emerging medium of multiplatform, broadband and interactive television (ITV).
TVOT Studios and ITVT produce the bi-annual TV OF TOMORROW SHOW (TVOT) conferences in San Francisco and New York City focusing on the multiplatform TV industry and its community of high-level TV, brand, agency and ad-tech executives. TVOT Studios produces many other services such as TELEVISIONATIONvideo interview podcasts, THE AWARDS FOR LEADERSHIP, TMRW RETREATS and TVOT STUDIOS CUSTOM PRODUCTION online and in-person and our TVOT CONNECT live, online community discussion professional membership sessions.
For further details on all these things, sponsorship information or speaking opportunities, please contact Tracy Swedlow at tracyswedlow@gmail.com.
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