"I don't know what agency or consultancy to go to anymore." A client of ours bemoaned this to me not too long ago. As a director of a major international brand, his comment revealed the confusion he and many business leaders are increasingly feeling these days. In 2017, we saw plenty of alarming headlines about...
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February 09, 2018
Advertising & Agency Daily
Your overview of the agency world
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It’s the End of Agencies As We Know It. Here’s Where We Go Next
New Business Revenue Fell for Creative Agencies in 2017 as Marketers Focused on Flexibility
Adweek Webinar by The Trade Desk
WEBINAR: How Programmatic Powers People-Based Marketing
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Hyatt Launches Global Creative Review and Eliminates Chief Marketing Officer Role
It’s Time to Stop Devaluing Creativity
Heat Talks Life After Deloitte Acquisition, Announces New Senior Hires
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