Hi John,

With retail media ad spending projected to reach nearly $110 billion by 2027 in the US, per our forecast, retailers are increasingly motivated to manage the advertising process more directly.

Instead of outsourcing commerce ad operations to third-party businesses, it’s more effective when retailers and their suppliers work together to build an ad business from inside. 

During this live Tech-Talk Webinar, our guests from Moloco will provide a detailed roadmap for setting up your in-house advertising functions to grow marketplace revenues, enrich customer interactions, and more.

Register here for "How and Why Marketplaces and Retailers Should Build Ad Operations In-House," presented by Moloco.

Please reserve your seat today. Space is limited. This webinar will take place on Wednesday, March 6, 2024 at 2pm ET / 11am PT.

Sincerely,
eMarketer Editors

This Tech-Talk Webinar is sponsored content by Moloco

P.S. Please forward this invite to colleagues who are interested in retail media advertising.

Interested in sponsoring a webinar? Email advertising@emarketer.com