HOW TO THINK ABOUT IT
Doesn’t Boston win everything? Basically. This century, Boston-area teams in the four major professional sports have won 11 championships. Baseball’s Red Sox just won in October against the Los Angeles Dodgers. This means most of the country has developed quite the sporting grudge against Bostonians who, let’s face it, aren’t always the most gracious of winners.
Keep your eye on the ball. Most sports fans might not like New England, but gamblers do: They are 2.5-point favorites. Of course, this is the Super Bowl, and there are a million ways to bet. Some of our favorites: What color Gatorade is poured on the winning coach (purple is the long-shot at 10-1 odds); how many replays will be shown of “get back” coach Ted Rath trying to keep McVay off the field (over/under 1.5); and the classic how long will the national anthem, this year performed by Gladys Knight, take (over/under 1 minute, 47 seconds).
May the ads be ever in your favor. Some people watch the game just for the commercials, and this year brands are paying a record $5.25 million for a 30-second ad spot. During the game, you’ll be enticed to drink a Bud, but not to toke any bud: CBS rejected a one-minute ad from a New York medical marijuana company, saying it had a policy against cannabis ads. But Doritos are still totally cool.
Who’s performing? Maroon 5, along with rappers Travis Scott (pictured) and Big Boi, will perform at halftime after Rihanna reportedly turned down the NFL in solidarity with Colin Kaepernick, the quarterback who started national anthem protests for racial justice and is now out of a job. The performers have been lobbied by fans to drop out, but it’s hard to turn down One More Night with 100 million viewers.
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