Radio ITVT: The ROI of UX at TVOT NYC 2019
Podcast - click here
ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, âThe ROI of UX.â The session was described in the show brochure as follow:
âMaking sure that your UX can bring value to your organization can often be a challenging thing to quantify. If viewers are gravitating to both mobile and connected-TV viewing, are there design principals which will work for both mediums? How do we measure design choices? Is there a formula to demonstrate how UX brings value to customers and will contribute to your bottom line? This session will bring together a panel of UI/UX experts to address these and other questions.â Panelists included:
- Max Heiderscheid, VP of North America, UI Centric
- Shawn Johnson, Group VP of Product and Design, Discovery Communications
- Nadine Krefetz, Contributing Editor, Streaming Media Magazine (Moderator)
- Nathan McGowan, VP of Product, Tribune Publishing Company
- Devra Prywes, Chief Product Officer, Applicaster
All TVOT NYC 2019 Session Audio Recordings Now Available
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Note: We will be announcing our next TV of Tomorrow Show event, TVOT SF 2020 (June 17-18th), shortly. http://thetvoftomorrowshow.com/register-tvot