ITVT is pleased to announce the TVOT LIVE! Spring 2021 fireside chat, “Embracing Connected TV to Win the New Advertising Ecosystem.” The fireside chat, which will take place on Tuesday, April 27th, is brought to you by Innovid. Here’s the session’s listing from the show agenda: Tuesday April 27th 3:00-3:30PM Eastern 12:00-12:30PM Pacific Main Stage Fireside Chat: Embracing Connected TV to Win the New Advertising Ecosystem The acceleration of viewers migrating from linear TV to CTV has rewritten the rules for how to reach and engage consumer attention across an increasingly diverse and fragmented landscape. Now more than ever, marketers need to utilize new strategies and technologies to personalize, deliver, and measure ads across every screen and device. In this fireside chat Executive Advisor and Investor, Jonathan Carson, sits down with Zvika Netter, CEO and Co-Founder of Innovid, to discuss how brands are maximizing advertising across the ecosystem by putting TV at the center of their omni-channel efforts. |