Issue 43.16 - January 11, 2021

Announcing the Winners of the 18th Annual Awards for Leadership in Interactive and Multiplatform Television

ITVT is pleased to announce the winners of the 18th Annual Awards for Leadership in Interactive and Multiplatform Television. The Awards were presented Monday, January 10th at a ceremony during TVOT LIVE! 2022, the virtual version of The TV of Tomorrow Show (January 10th-13th: register for free here; view the agenda here).

The winner of the Award for Most Significant Impact (i.e. the company or organization that has had the most significant impact on the interactive and multiplatform TV industry as a whole over the past year) was VAB.

The winner of the Award for Most Significant Newcomer (i.e. the company or organization that was the most significant newcomer/breakthrough player of the past year) was Evoca TV.

The winner of the Award for Most Significant Technology—Infrastructure (i.e. the company or organization that launched the most innovative and disruptive television/video-infrastructure technology of the past year) was Synamedia.

The winner of the Award for Most Significant Technology—Advertising and Commerce (i.e. the company or organization that launched the most innovative and disruptive advertising or tcommerce technology of the past year) was Beachfront Media.

The winner of the Award for Most Significant Technology—Content (i.e. the company or organization that launched the most innovative and disruptive content-related technology of the past year) was Whip Media.

The winner of the Award for Most Significant Technology—Measurement and Data (i.e. the company or organization that launched the most innovative and disruptive measurement/attribution or data technology of the past year) was iSpot.TV.

The winner of the Award for Most Significant Content Offering (i.e. the company or organization that created the most innovative and disruptive programming or content offering of the past year) was Easel TV.

The winner of the Award for Achievement in Advanced Advertising (i.e. the company or organization that demonstrated the greatest achievement in advanced advertising this past year) was VIZIO.

The winner of the Award for Achievement in Local Broadcasting (i.e. the company or organization that demonstrated the greatest achievement in local broadcasting this past year) was MadHive.

The winner of the Award for Achievement in Streaming/OTT/CTV (i.e. the company or organization that demonstrated the greatest achievement in streaming, OTT or connected TV this past year) was VIZIO.

The winner of the Award for Achievement in Pay-TV (i.e. the company or organization that demonstrated the greatest achievement in the pay-TV/MVPD space this past year) was Paramount+.

The winner of the Award for Achievement in Research and Analysis (i.e. the company or organization that demonstrated the greatest achievement in television/video-related research and analysis this past year) was Innovid.

The winner of the Award for Leadership in the Coronavirus Era (i.e. the company, organization or individual that has demonstrated the most notable leadership in meeting the challenges posed to the interactive/multiplatform TV industry by the Coronavirus/Covid-19 pandemic) was The Video Call Center.

The winners of the Awards for Individual Leadership (i.e. individuals who have demonstrated notable leadership in the interactive/multiplatform TV industry over the past year, and whose efforts helped move that industry forward) were:
— Jo Kinsella, President, TV Squared
— Mike O’Donnell, CRO, Platform Business, VIZIO
— Sean Cunningham, President and CEO, VAB

The winner of the All-Star Leadership (i.e. an individual who has a long-term track record of leadership in the interactive multiplatform television industry, and who is an appropriate candidate for membership in an Interactive/Multiplatform TV Hall of Fame) was Marcien Jenckes, President of Advertising at Comcast Cable.