Issue 43.66 - May 24, 2022

Televisionation: Snowflake’s Bill Stratton on the Data Cloud

Watch On-Demand!
 

ITVT/TVOT is pleased to present a new episode of “Televisionation,” our video/audio podcast exploring the advanced/interactive-TV industry.

This episode features Bill Stratton, Global Head of Media, Entertainment and Advertising at data cloud company, Snowflake. Among other things, he defines key concepts in the data space, including databases, data lakes, data warehouses and clean rooms; explains how audience measurement is being adapted for a cookieless world; stresses the importance of frictionless data connectivity and sharing; discusses Snowflake’s work with such clients and partners as NBCU, PlutoTV, LiveRamp, and Horizon Media; and outlines new opportunities and new forms of collaboration that he believes the data cloud will enable going forward.

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Televisionation Archive! https://itvt.com/televisionation

THANKS TO THESE SPONSORS!

TV of Tomorrow Show (TVOT) SF 2022 to Take Place in Spectacular New Location, October 12th-13th

• Our First In-Person Conference Since 2019 Will Showcase 150+ Speakers, New Participatory Roundtable Discussions, and “TVOT at Nite,” an Evening Event Featuring Firepits, Food Trucks, Mini-Golf and Other Networking Activities

ITVT is pleased to announce that our next TV of Tomorrow Show event, TVOT SF 2022, will take place in San Francisco, October 12th and 13th, in-person!

We’re also pleased to announce that the show is moving to a new home that is even more beautiful than its previous location: The General’s Residence in Fort Mason, directly overlooking Alcatraz Island and the San Francisco Bay, and just a short distance from Fisherman’s Wharf, Ghirardelli Square and many other famous San Francisco attractions, as well as multiple world-class hotels.

tvotshow.com  @tvotshow  #tvotsf

TICKETS:

Seating is limited at TVOT’s new venue, so we strongly encourage you to register as soon as possible. To purchase your tickets, click here.

• Tickets are currently available at the special super-early-bird rate of $975, which represents a 40% discount on the full price.
• From July 1st through July 31st, tickets will be priced at $1075; from August 1st through August 31st, they will be priced at $1175; and from September 1st through October 13th, they will be priced at $1375
• To find out about special group rates (three or more), as well as special rates for industry analysts, PR professionals, bootstrappers, students and other qualified parties, contact Tracy Swedlow at tracyswedlow@gmail.com or 415-608-4766.

SPEAKING OPPORTUNITIES:

We are now accepting speaker/panelist proposals, and welcome your suggestions for topics you would like to see covered on the event's schedule. Uniquely among conferences, TVOT features an agenda that is developed through ongoing dialog with the industry.

Please contact Tracy Swedlow, at tracyswedlow@gmail.com or 415-608-4766, to discuss your proposal. Also, please note that ITVT is not a pay-for-play organization and that speakers do not have to pay any fee to participate in our TVOT events.

Happy to talk with you about the event! -- The TVOT Team

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In addition to our TVOT conferences, we produce custom, white-label in-person and virtual events for corporate clients, as well as Webinars and other video content. For more information, contact us at tracyswedlow@gmail.com.