ITVT is pleased to present this episode of Televisionation: Breakthrough, our new podcast focusing on innovation of all kinds in the TV industry.
The episode features Fred Godfrey, Co-Founder and CEO of Origin Media, a developer of innovative ad formats. In addition to giving us an overview of Origin’s products, technologies and tools and explaining how it works with its agency clients, Godfrey explains how the company seeks to engage consumers with its ads, identifies the biggest barriers to successful CTV ad campaigns, discusses metrics for success, shares his thoughts on the importance and potential of local advertising, and more.
PATRICK DONOGHUE On ITVT/TVOT Events: "I keep coming back to meet people, maintain relationships, to learn and you should, too. Thumbs up!" Visit his site --> https://nextmediapartners.com
InteractiveTV Today - TMRW Corp. - TV of Tomorrow Show 1147 Naples Street San Francisco, California 94112 USA
You are subscribed to this list because you subscribed to it yourself by email, via our Web sites, gave us your business card, or requested subscription directly. Gmail users please put us in your PRIMARY list so the newsletter doesn't get put in PROMOTIONS.
