SCHEDULE: A. Welcome by Tracy Swedlow & Colin Dixon and Attendee Introductions! B. Special Guest!! B. Colin Dixon, Chief Analyst, nScreemedia presents some new data about Changing Trends C. Julian Zilberbrand, EVP, Advanced Media, Paramount in conversation about ATTENTION MEASUREMENT.
This Thursday (2:00PM Eastern/11:00AM Pacific) will see the launch of TVOT CONNECT, a new, weekly, online, TV-industry membership community from ITVT/TVOT and nScreenMedia that aims to encourage conversation, debate, networking and collaboration across all sectors of the advanced-TV space.
The special guest for our inaugural TVOT CONNECT event will be Julian Zilberbrand, EVP of Advanced Media at Paramount, who will be interviewed by us on the theme, “Changing Models and Attention Measurement.” The session will also feature membership introductions, Q&A, and the presentation of nScreenMedia’s new report, “US Home TV Entertainment Spending and Trajectory.”
Here’s more info about TVOT CONNECT (you can also go directly to our membership page here):
Each weekly session will take place on Thursday at 2:00PM Eastern/11:00AM Pacific using Zoom. Members will first have an opportunity to briefly introduce themselves, their current work and their areas of expertise; this will be followed by an interview with a prominent industry leader, featuring audience Q&A; finally, members will be able to access discussion rooms where they can share their thoughts on the day’s interview and network with their peers. Â
In addition to the interview, one session per month will feature the presentation of new, original research by Colin Dixon, Founder and Chief Analyst of nScreenMedia.
SCHEDULE:
9/7: JULIAN ZILBERBRAND, EVP, Advanced Media, Paramount + SPECIAL GUEST!
9/21: To be announced soon!
9/28: RICK MANDLER, Head of Marketing, Insights and Client Experience at Comcast Advertising/Effectv, will join us to talk about the latest “Effectv TV Viewership Report,” scheduled for release that same day.
10/5: TBA
More to come….Please contact us if you’d like to speak or sponsor. tracyswedlow@gmail.com
Also, stay tuned for the announcement of our next TV of Tomorrow Show event, TVOT SF 2024!
Founded in 1998 by Tracy Swedlow and co-owned by Richard Washbourne, InteractiveTV Today, ITVT is the most widely read and trusted news source on the rapidly emerging medium of multiplatform, broadband interactive television (ITV). We provide concise, original coverage of industry developments, technologies, content projects, and the people building the business to our readership, which is made up of hundreds of thousands of executives from around the world. ITVT produces the bi-annual TV of Tomorrow Show (TVOT) conferences focusing on the multiplatform TV industry and its community of high-level TV, brand, agency and ad-tech executives. We also offer many other services. (please see the graphic above).Â
For further details on all these things, sponsorship information or speaking opportunities, please contact Tracy Swedlow at tracyswedlow@gmail.com.
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The special guest for our inaugural TVOT CONNECT event will be Julian Zilberbrand, EVP of Advanced Media at Paramount, who will be interviewed by us on the theme, “Changing Models and Attention Measurement.” The session will also feature membership introductions, Q&A, and the presentation of nScreenMedia’s new report, “US Home TV Entertainment Spending and Trajectory.”
