Johnson & Johnson, one of advertising's biggest spenders, has consolidated and streamlined its creative business with two dedicated teams of WPP and Omnicom agencies. This follows a closed review that was initiated to cut costs and adopt a new operating model, the Wall Street Journal reported this morning. News of the review was first published...
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March 23, 2018
Advertising & Agency Daily
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J&J Moves to Cut Costs By Consolidating Creative Work With Dedicated Omnicom, WPP Divisions
Goodby Silverstein & Partners Beats Out Droga5, W+K to Win BMW Creative Review
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