One more reason to love Jake Gyllenhaal: He recites touching lines of an e.e. cummings poem to his darling 4-year-old daughter. Well, it's an advertising scenario, for Calvin Klein's Eternity, and that's not actually his kid, but it's sweet anyway. Especially if you're a fan, it's easy to get swept up in the emotion of...
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Brand Marketing Daily
October 20, 2017
The top trends and topics for marketers
Classic intimacy brought to 'contemporary life'
By T.L. Stanley
One more reason to love Jake Gyllenhaal: He recites touching lines of an e.e. cummings poem to his darling 4-year-old daughter. Well, it's an advertising scenario, for Calvin Klein's Eternity, and that's not actually his kid, but it's sweet anyway. Especially if you're a fan, it's easy to get swept up in the emotion of...
Read more »
Plus Brand Visionary Anna Wintour
By Adweek Staff
Adweek Webinar by Luth Research
Tuesday, October 24, 1 PM ET | 10 AM PT
GS&P's 'Device Free Dinner' spots are tied to some scary stats
By Tim Nudd
Dynamic CEO is the creative force behind a range of groundbreaking work
By Robert Klara
New :60s target Patriots-Falcons rematch and Walking Dead premiere
By Tim Nudd
Bud Light is expressly trying to generate cultural buzz with its new "Famous Among Friends" campaign, and it sees this Sunday as its next big opportunity to do so. The AB InBev brand, and agency Wieden + Kennedy New York, have created two 60-second commercials tailored to two high-profile events that day--the Patriots-Falcons NFL game...
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