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Will Walmart's backing help unseat Amazon? By Christine Birkner Liza Landsman loves a challenge. For the past year and a half, she's taken on a massive one: overseeing marketing, branding and analytics as chief customer officer of ecommerce startup Jet.com as it attempts to ... Read more » |
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Frustrated brands want a common standard By Lauren Johnson |
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Brandshare Content From Cardlytics | Take off the rose-colored glasses |
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Taboola's CEO on the power of people and appreciating your foes By Adam Singolda |
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Amazon and Apple battle at the top, as AT&T and Clearasil make their debuts on the Leaderboard By Tim Nudd |
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As they plan their next ad budgets By Carrie Cummings Like all good brand marketers, retail advertisers wanting to drive brand awareness and increase sales are always looking for the best platforms and storytellers to help meet their bottom lines. Read more » |
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Crate and Barrel, Timberland, and Macy’s hope so By Christopher Heine There's been a flurry of recent developments that suggest retailers this holiday season may summon the nerve to reboot their omnichannel marketing efforts, tapping into Big Data tactics that in years past may ... Read more » |
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Study finds 80% use the app once a month By Lauren Johnson Snapchat's growth as the preferred social platform for teenagers continues to outpace other social platforms, and it's cutting into Facebook usage. Read more » |
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Featured Jobs | National Automotive Magazine and Digital Platform Philadelphia, Pennsylvania (US) - | Alphabet Inc. United States | PHAIDON New York | Welk Aviation Boston Massachusetts | Intrigue.TV Hartford, Connecticut (US) | |
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Our chat at LIA judging with Design Army CCO (and ad star) Pum Lefebure By Tim Nudd |
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'She's so confident in her weirdness' By Sami Main "Miranda thinks she's incredible," said Colleen Ballinger, the creator of Miranda Sings. "She takes pride in her singing, dancing, acting, modeling... all of which she's not good at!" Read more » |
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John Reid joins from Wunderman By Patrick Coffee Deep Focus has found its new creative leader after a long search. This week the Engine Group agency named former Wunderman executive vice president John Reid as its U.S. chief creative officer, overseeing a network ... Read more » |
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