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| Plus, the return of the 'Hefty!' chant By Katie Richards Strong trash bags at a low price point make John Cena's pecs dance with excitement in a new campaign for Hefty from Havas Worldwide Chicago. Read more » |
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| Pitch Black wins DEWcision 2016 By Katie Richards |
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| 'This man scares me,' says Bill Bogert 52 years later By Patrick Coffee |
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| Privacy concerns around app maker were sticking point By Lauren Johnson |
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| Campaign launches on first day of RNC By Angela Natividad To promote YouTube Music, which launched in the U.S. in November, YouTube is putting the spotlight on its biggest competitive advantage—its diversity. Read more » |
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| 14 actions that signal a good fit By Marty Swant Facebook has updated its app-install ads to allow developers to select targeted audiences based on which users will most likely use an app and not just install and forget about it. Read more » |
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| Foot traffic suggests sales gains By Christopher Heine The Sports Authority is shutting down its more than 400 stores by the end of August, so NinthDecimal ran a study to figure out which retailers may benefit from the 28-year-old sports gear brand's absence. The ... Read more » |
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| Featured Jobs | | GLOW Digital Agency New York | | Michelin New York City, New York | | LaPlaca Cohen New York City, New York (US) | | America Media New York City, New York (US) | | Voice Media Group Phoenix, Arizona | | |
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| GS&P beats out 4 agencies By Patrick Coffee Japan-based mobile game maker GREE International has named Goodby Silverstein & Partners as its first creative agency of record. GS&P beat out four competitors in a review. Read more » |
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| Some agencies marked up media by 90% By Katie Richards Roughly one month after releasing a 58-page report detailing transparency issues in the advertising industry, the Association of National Advertisers today released a set of media transparency guidelines with support ... Read more » |
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| McCann and Framestore dissect their Lockheed Martin marvel By Tim Nudd |
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