Achievable, Not Aspirational: Guidelines for Innovating in Ag Retail
Mindset is key for innovation. Analyst Shane Thomas of Upstream Ag Insights will present five mental models ag retailers can use to augment their innovation strategies.
John Deere Looks for Leaps in Automation and Digitalization
Jahmy Hindman, chief technology officer, says precision technology and agronomic data will lead the company to a $150 billion opportunity in the technology market.