That’s the theme of this year’s Sourcing Journal Sustainability Summit.
But here’s what we really want to know. As more and more companies fall short of their own green targets, where should the blame lie? Were those targets intentionally “aspirational?” Is the challenge to meet them simply greater than anticipated? Was it a subtle form of greenwashing?
My personal feeling is that it’s a mixture of all of the above. At its core, I do believe that our industry and the companies that make it run want to do better for people and the environment. I also believe that that ambition and the reality of maximizing profit often run contradictory to one another. So how do we bridge that divide?
Join us on March 19 in New York City as we gather the leading experts in our industry to discuss this and so much more.
We are honored to have Ken Pucker set the stage for the day as our keynote speaker. Long an outspoken voice regarding our industry’s challenges and shortfalls, Ken is keenly aware of the scope of the problem and the fact that most companies have “already done the highest return things that they can do and are finding out it’s harder and harder the more progress they make.”
We will also host in-depth panels and conversations on EPR, traceability, circularity, next-gen materials, the problem of scale, the benefits of collaboration and so much more. There will of course be ample networking breaks and opportunities to reconnect with your colleagues and even make some new friends.
It’s hard, particularly at this moment in time, to be optimistic about our ability to truly change the system. But failure is, quite literally, not an option. That’s why this discussion is so critical. Don’t miss the opportunity to engage with the industry’s leading voices, gain fresh insights, and help shape the path forward. Secure your spot today—I look forward to seeing you there.
Register now and be part of the conversation that will shape the future of sustainability.
