Advertisers increasingly want more control over how their ads are bought, and have begun to push past the ad tech middlemen in search of answers. Now, they're forging closer relationships with media owners, creating new challenges and opportunities. At the Digiday Programmatic Marketing Summit Europe, we're bringing together hundreds of senior leaders from top brands and agencies for a candid discussion on the changing relationship between the buy- and sell-side. From Nov. 4 - 6 in Milan, attendees will foster meaningful connections through 8-Minute Meetings, casual networking and thoughtful discussion. You’ll have the chance to connect with leaders from GroupM, VW, Zenith and more as we take an honest look at topics including: - Understanding the programmatic supply chain
- Cutting through the data analysis paralysis
- The myths and realities of connected TV
- Owning media buys, not in-house
Check out our pass options and register below. Don't wait: Our best rate expires Sept. 9. |