Join us for two can’t-miss courses: Project Management Fundamentals for Librarians and Engage Your Community by Uniting Marketing and Outreach!

Drive greater impact in your community and realize greater efficiency and confidence in your work by becoming proficient in project management, marketing, and outreach this November.

Course Overview: Project Management Fundamentals for Librarians

Drive greater impact in your community, and realize greater efficiency and confidence in your work, by becoming proficient in project management skills. Entrenching a project management mindset in an organization’s culture and learning to master project management techniques together as a team are crucial elements in achieving and maintaining strategic goals set forth by your organization.

Project management skills and strategies are useful in all kinds of situations, not just formal projects! It’s a way of thinking and approaching all kinds of problems or challenges, and is a crucial skill for more than just library leaders! Support staff, service librarians, and anyone who helps develop and implement programs for their communities will benefit from learning how to create and follow through with a project scope and sequence.

Featured Speakers

Kirsten Clark,

(she, her, hers) Director, Library Enterprise Systems at University of Minnesota

Fola Alabi,

(she, her, hers) Business and Transformational Leadership Expert

Dr. Emad Rahim,

(he, him) PMP, CSP-CM, A-CSM, Kotouc Family Endowed Professor and Chair at Bellevue University

Check out the full speaker roster here.

Course Overview: Engage Your Community by Uniting

Marketing and Outreach

Learn how to engage with your community more effectively and build services that make patrons feel valued, welcomed, and heard. Unite your marketing and outreach functions to better identify your patrons’ needs, develop programs and services that fill those needs, and create communications strategies that ensure your community is aware of your offerings.

You’ll learn how to assess who you’re not reaching with communications and services, and establish a strategy to connect with them through traditional and alternative channels, including innovative outreach and mobile programs, partnerships, PR, and more. You will learn to develop effective feedback mechanisms with clear metrics to ensure your library’s outreach and engagement efforts are data-driven. For libraries with limited budgets and staff, we’ll brainstorm low-cost, creative ways to boost engagement with limited resources. Don’t miss this opportunity to increase your community engagement!