The wave of media consolidation is cresting again. The latest example is BuzzFeed’s acquisition of Complex Networks. BuzzFeed CEO Jonah Peretti and Complex Networks CEO Rich Antoniello joined the Digiday Podcast to talk about the deal. “You need editorial independence and that flows through even to the business and to the partnerships you do and brand licensing deals and native advertising and branded content,” Peretti said. Read more below. Other things to know about | | |
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| | | | | On the latest episode of the Digiday Podcast, BuzzFeed’s Jonah Peretti and Complex Networks’ Rich Antoniello explained how they see the two media companies fitting together. | | |
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howdy! | | | | | While brands are aiming to be part of the excitement for a return to normal this summer, marketers and agency execs say there’s a balance to strike. | | |
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howdy! | | | | | Streaming influencers see the benefits in using Amazon Live, but the hours needed to make videos on the platform have brands sticking to traditional ads. | | |
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howdy! | | | | | The second partnership announced this year between Verizon Media and Catalina will give advertisers a much fuller picture of ConnectID users. | | |
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howdy! | | | | | Summer Fridays are by no means a standard across media companies, but some publishers are offering employees more PTO and flexible work hours. | | |
howdy! | | | | | Google has committed to welcoming the U.K.’s antitrust agency into a cookieless web ad standards process many say the firm has dominated in development, but open government advocates are skeptical. | | |
| | | | | On the latest episode of the Digiday Podcast, BuzzFeed's Jonah Peretti and Complex Networks' Rich Antoniello explained how they see the two media companies fitting together. |
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