New Articles
Before beginning any journey-mapping initiative, teams must decide between (1) a current-state or future-state map, and (2) an assumption-first or research-first approach. A hybrid approach for each decision works well for most teams. (8 min. to read)
When emergency situations impact retail operations, stores must inform customers of resulting changes to services with salient communications across all channels. (16 min. to read)
Before designing an intranet, appoint a leader, align with stakeholders, get user feedback, derive an intranet vision, create user-related artifacts, and assemble the right team. (10 min. to read)
New Videos
If users don't notice a navigation menu, they won't use it, and website usage will plummet. Here are 5 design guidelines to increase the visibility of navigation menus. (3 min. video)
How has the field of user experience changed over the last 30 years, how will it continue to change, and what can we expect for the uptake of technology innovations? (9 min.video)
Virtual UX Conference
Full event program describing all full-day UX training courses and the virtual conference format.
The Summer of UX (AKA “the Winter of UX” in the southern hemisphere) consists of 3 Virtual UX Conferences, which differ in when sessions are live and thus which time zones make it easy to attend, as shown on the map below. Of course, you can attend from anywhere if willing to get up early or stay up late, and the event starting today already has registrations from 56 countries and territories.
1-Hour Online Seminars
See list of all 1-hour online seminars, including on-demand courses.
Case Studies Wanted: UX Metrics
We're collecting case studies about UX benchmarking. In other words, we want to hear about a specific time when your team implemented some kind of design change and collected quantitative data before and after that change. We're offering free reports, online seminars, and full-day training courses as thank-you gifts (the more you share, the more gifts you get). Any project, product, or service could be eligible.
Please fill in this short form to share: https://link.nngroup.com/metrics
