DAILY SCOOP

Honda and GM tout electric vehicle partnership, Coca-Cola’s new flavor teased in the metaverse and journos prefer morning pitches

Also: Jägermeister partners with Stonewall Inn nonprofit to create LGBTQ+ safe spaces in the U.S.

WRITING & EDITING

What communicators need to know about identity language

Dictionary.com’s senior director of editorial explains how language is changing — and why it matters so much for corporate leaders and communicators to stay up to date.

THE WORKPLACE

What kind of employees do you have? Consider these 5 types.

New research from Morning Consult identifies five common employee archetypes and recommends ways for communicators to use these profiles to guide engagement.

A DAY IN THE LIFE

Crosby Marketing’s Rob Schnapp: ‘Don’t skip lunch’

The executive creative director offers a look at his daily routine and advice for colleagues on making the most of an agency career.

REMOTE CULTURE

Internal communications trends you need to know as the new normal becomes normal

Nearly half of internal communicators say they struggle with low employee responsiveness. Find new techniques for engagement with this free report.

DAILY SCOOP

Starbucks CEO looks to reconnect with employees, bad timing the No. 1 reason email pitches are rejected and PR pros can consult as bias checkers on Hollywood films

Also: Elon Musk buys 9.2% stake in Twitter after ranting against the platform.

LESSONS IN LEADERSHIP

What I learned about leadership from my time in the Air Force

A former VP and comms leader shares how military service helped him discover the qualities that great leaders must possess.

PR INDUSTRY

Top Agencies honorees share visions of the agency of the future

Agency leaders look to the future ahead of our awards luncheon in New York City on May 10.

PR INDUSTRY

University of Tennessee is starting early to get diverse students interested in PR

As the PR industry grapples with a lack of diversity, educators are looking to entice future leaders to consider a comms career before they get to college.

BRAND JOURNALISM

April Fools’ Day 2022: PR Daily’s roundup of the best and worst brand pranks

A look at how brands are celebrating this silliest of days

DAILY SCOOP

Meta roiled by week of bad headlines, 60% of reporters say they check companies’ social media pages and Skippy Peanut Butter issues recall

Also: Duolingo offers a tongue-in-cheek message for April Fool’s Day.

THE FRIDAY REPORTER

Axios’ Hope King talks about covering the transformation of business

The reporter shares a look at her work covering the unprecedented events that have remade the business landscape after years of pandemic response.

PR INDUSTRY

As Ruder Finn and Peppercomm join forces, these are the PR trends leaders see on the horizon

Peppercomm will continue working under its brand name with employees in New York, San Francisco and London, after being acquired by Ruder Finn.

CRISIS COMMUNICATIONS

How media monitoring can calm a crisis

Follow the conversation to make sure your crisis messaging rises to the needs of the moment.