FOR IMMEDIATE RELEASE
Contact: Jenn Ocampo
Marketing Director - Cynopsis
jenn@cynopsis.com
Just Announced: Hyundai CMO Joins Brand Panel at Cynopsis’ That Big TV Conference
Dean Evans to Speak at the Conference Set for September 9-10 in New York City
New York, NY (April 23, 2019) - Cynopsis has announced that Hyundai CMO Dean Evans will be joining the “Live From The Brands” panel at That Big TV Conference on September 9-10 in New York City. It’s the only conference connecting networks, OTT, brands, agencies, and tech to map out the future of the media industry.
During the 45-minute panel on the first day of the conference, moderated by Forbes CMO Network Editor Jenny Rooney, experts including Evans will share case studies of driving big results for their brands in ways that smartly leverage the trifecta of intelligence, ingenuity and resources. It’s no longer enough to be a category leader in pharma, CPG, or automotive. Now, brands are stepping into roles formerly held by agencies and creating their own successes. Blending content marketing, crowd sourcing, programmatic buying and social and digital engagement, these are the people who are connecting with customers, and transforming the space.
That Big TV Conference is a two-day event held at ThreeSixty in TriBeca New York City and will focus on several key areas, including OTT vs. Linear TV, Next Gen Advertising, Branded Content, Social Media Programming, and more. The general pass includes panels, breakout sessions, lunches, networking breaks, and an opening night cocktail reception. For details, please visit www.thatbigtvconference.com.
On September 9-10, attendees will also hear experts at CBS Interactive, Discovery, GroupM, Hulu, NBCUniversal, People, Publicis Media, Scout, Spark Foundry, Turner, Univision, and Walton Isaacson reveal best ways to create, distribute, measure and monetize the future of the TV and digital media industry.
Online registration is currently open and the full program, as well as exhibit and sponsorship opportunities, can be viewed at www.thatbigtvconference.com. For questions about registration, contact events@cynopsis.com. For sponsorship information, contact sales@cynopsis.com.
About Cynopsis
Cynopsis is what the TV industry reads first every day. The Cynopsis family of products includes the media industry's most-read daily, Cynopsis, plus sister daily Cynopsis Sports; weekly Esports, the Cynopsis Jobs board and special reports. Serving TV, agency and brand professionals, Cynopsis Media produces conferences, webinars, and awards programs that are second to none. Find out more at cynopsis.com.
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