The life insurance industry outlook is relatively stable, characterized by strong balance sheet fundamentals, stable operating performance and modest growth. Company executives are optimistic that Republican control of the White House and Congress will result in higher interest rates, lower corporate income taxes and less regulation. In addition, companies continue to implement new technologies to drive cost efficiencies and enable new opportunities.

Within this framework, significant developments are occurring that will impact the pricing and performance of life insurance and annuity products. This paper examines some of the key trends in the life insurance and annuity markets.