Good morning, Marketer, what trends over the past year are you taking into 2024?
For a lot of marketers, the busy time is just about to ramp up. It might seem too early to reflect on the past year. For me, 2023 has been a year (so far) of non-stop evaluation and reflection. So many new AI products and updates, all through the year. So many promises of fundamental changes to marketing processes.
Today, contributor Ryan Phelan looks back on 2023 and reflects on the substantial changes we’ve seen. Ryan also explores how marketers are responding to these changes by evaluating their marketing stacks.
Additionally, we have news on a major acquisition, and the latest from our very own MarTechBot.
Chris Wood,
Editor
