In what might seem out of character for the mass-market Kia brand, the South Korean automaker takes on luxury marques with the battery-electric EV9 large CUV. Anyone who has watched Kia’s upmarket moves in the past few years shouldn’t be surprised.
American Axle & Manufacturing is adapting its businesses to the new parameters and needs of the auto industry in a rapidly changing era of electrification and software-defined vehicles.
In this GlobalAutoIndustry.com Audio Interview "Buckle Up: Emerging Trends in New Mobility Worldwide" Ron Hesse speaks with Sam Baker, Managing Partner of MobilityFund, a venture capital firm.
The Stellantis-owned brand will pilot the AI-powered chatbot in France, Germany, Italy, Spain and the U.K. before rolling it out to other markets in the second half of the year.
Auto industry analysts say the cockpit user experience is more important than horsepower in the EV era, and transparent display technology can be key while also enhancing vehicle safety.
