TL;DR: Dive on in and learn how to build customer trust, craft viral content, and hone your writing with our Content Roundup
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AppSumo Content Roundup

Hey there, Sumo-ling!

Being an entrepreneur requires a commitment to lifelong learning, the willingness to pivot when things aren’t working, and daily mirror pep talks. (“You’ve got this, you money-makin’ machine, you!“)

And our Content Roundup is here to help keep your brain sharp and your business strategies current with top writing tips, morning routine inspirations, and close looks at some of the best tools out there.

Videos

Trading places

Starting your morning off on the right foot can make all the difference throughout the day. And since no two morning routines look the same, our video team members, Jay and Lyndsay, swapped AM habits to explore different processes to be your most productive and creative self. (Bonus: you may even get a new glowing complexion out of it.)

We Swapped Morning Routines // Healthy & Productive Habits

Market value

Great emails should be like an episode of Bill Nye the Science Guy: genuinely engaging, informative, and memorable. (“Bill! Bill! Bill!”) So check out “5 Ways to Instantly Improve Your Marketing Emails” and get a crash course on taking your writing to the next level.

5 Ways To Instantly Improve Your Marketing Emails

More to give

Giveaways are more than flashy hype moments or handing out free stuff from your cousin. (There are enough branded koozies in this world.) A good giveaway gives back to your customers, grows your following, and actually makes some money in the process. To make your next giveaway a success, our giveaway expert, Amanda, is unleashing her top secrets.

Why Your Giveaway Sucked… and How to Make It Better

Shareable apps

If we had a penny for every app out there, well, we’d have a whole lot of pennies. (“To the fountain we go!”) Here at AppSumo, we rely on a core group of tools to keep us on our A-game. In “15 Business Apps We Use to Run a $85M/Year Business,” Noah shares exactly which ones, so you can find the right tools for your business too.

15 Business Apps We Use To Run A $85M/Year Business

Workin' on the weekend

If you’ve got a great idea, you can turn it into a business in the next 48 hours. Seriously. As Noah explains in “How I Started an $85M Business in a Weekend,” AppSumo came to life quickly, and your company can too. Sometimes it just takes a couple of days (and some solid breakfast dates) to get the ball rolling.

How I Started A $85M Business in a Weekend
Blog posts

Growing in the write direction

What can we say, we’re obsessed with figuring out how people succeed and then passing that knowledge on to you. That’s why in “How to Write Well with Consistency [Based on James Clear],” we tease out two important themes in Clear’s work and teach you key strategies to reaching the seven-digit subscriber club.

How to Write Well with Consistency [Based on James Clear]

Trust fund

Relationships, including those between businesses and customers, are nothing without trust. But since you can’t do a trust fall with each of your clients (no one has that much core strength), we’ve written “How to Build Trust with Customers (and Make More Sales)” so you can let them know you’ve always got their backs.

How to Build Trust with Customers (and Make More Sales)

Up top, high-five!

We’ve put on our lab coats, done the research, and are here to declare that if you think Fiverr and Upwork are interchangeable, think again. Check out “Fiverr vs Upwork: A Side-By-Side Comparison (2021)” to see which one best fits your needs and what some all-star freelancers had to say about each.

Fiverr vs Upwork: A Side-By-Side Comparison (2021)

Plugged in

There are more listings in the official WordPress Plugin Directory than there are McDonald’s restaurants in the world. So if you feel overwhelmed, we get it. But don't fret, we’re serving up the “20 Best WordPress Plugins (Free and Paid) In 2021" to help narrow down some options.

20 Best WordPress Plugins (Free and Paid) In 2021

Speed up traffic

No matter how good your product is, if no one is seeing it, you won’t generate business. ("If a site exists but no one visits, does it even exist?") With some money, effort, time, and the tips in our article, “8 Non-Rocket Science Ways to Increase Website Traffic,” you can start raking in those sweet, sweet clicks.

8 Non-Rocket Science Ways to Increase Website Traffic
Podcast

Thanks a million

On this episode of Noah Kagan Presents, Noah interviews Shaan Puri, co-host of the podcast My First Million and master of going viral. (Exhibit A: he raised $4 million through a single tweet!) Listen in on their fascinating conversation to learn how to make ideas stick, why you don’t need to be giving a commencement speech to write one, and how to push past perfectionist tendencies.

How to Go Viral and Turn Your Ideas into Millions (w/ Shaan Puri)

That's it for now. We'll be back before you know it with some more grade-A content.

❤️ and 🌮,
The AppSumo Team

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