Mention a famous Christmas Tree in New York, and most people will think of the 94-foot Norway Spruce that dominates Rockefeller Center. And indeed, that's an impressive tree. It boasts 45,000 lights, untold ...
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Daily Digest
December 23, 2016
Using nothing but its product
By Robert Klara
Mention a famous Christmas Tree in New York, and most people will think of the 94-foot Norway Spruce that dominates Rockefeller Center. And indeed, that's an impressive tree. It boasts 45,000 lights, untold ...
Read more »
Our most popular posts, from Heineken to Arnold Schwarzenegger
By Tim Nudd
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Brandshare Content From IBM Marketing Cloud
Master the view
Super Bowl 50, NBC and The Walking Dead came out on top
By Jason Lynch
Perceptions sink for brands whose chiefs were chosen
By Robert Klara
A frequently updated roster of the Big Game's brands
By Sami Main
Welcome sports fans and ad fans, to Adweek's Super Bowl LI Ad Tracker. Here you'll find details of the commercials that will broadcast during the Big Game, both regionally and nationally, and the agencies ...
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Starbucks, Airbnb try 'featured tweets'
By Lauren Johnson
Earlier this summer, Twitter started beta testing a new feature that gives brands more creativity and control over how their accounts appear. Now, it seems to be rolling out the feature to a wider swath of brands.
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Digital publications will reach 45 million readers
By Chris Ariens
The Hollywood Reporter-Billboard Media Group is acquiring the music assets of SpinMedia, including Spin, Vibe and Stereogum, expanding Billboard's reach into the music news world.
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A look at Havas PR's annual trend predictions
By Marian Salzman
Good riddance, 2016. For many of us, it was 12 long months full of bad news, fake news and surreal news, the most controversial election anyone can remember, plus too many other highlights and lowlights to mention.
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Get a boat. Seriously
By Sophie Worth
As the recruiter of all talent for Wieden + Kennedy Amsterdam, I see our agency through new eyes every day. Each time I welcome candidates, students or groups through our doors, I get to re-experience it from their ...
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Let's get back to putting the consumer first
By Gemma Milne
The tree-decorating selfies have inundated Instagram, you're receiving multiple festive discount emails each day, and you're already having flashbacks to office holiday parties from years past.
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