Kroger joins chorus on guns; Consumers report readiness to change brands; Nissan's CEO admits he was overpaid; and more

MORNING SCOOP

Kroger joins push for tougher gun laws, consumers readily change brands, and WeWork’s founder walks back trademark sale

Also: Nissan’s leadership crisis escalates, MillerCoors wins an injunction over corn syrup messaging, and Vienna reigns as the world’s most livable city.

WRITING & EDITING

How needless verbs weaken your meaning

Auxiliary verbs, we were taught in grade school, can clarify your writing, but is that always true? Let’s consider ways that they muddy the linguistic waters.

JOBS OF THE WEEK

30 jobs in the PR and marketing world

When being interviewed for a potential job, you shouldn’t say certain things. Find out which phrases to avoid and what to offer instead. Then, check out our list of current openings.

PR DAILY AWARDS

Announcing PR Daily’s Corporate Social Responsibility Awards winners

Congratulations to these impressive communications professionals.

BRANDING

Are your loyal customers mispronouncing your brand name?

Word-of-mouth is great, right? Well, if people are mangling the name of your company or product, then not so much. Here’s help for frustrated marketers and PR pros.

WRITING & EDITING

Ragan Training makes it easy to offer new ideas

Answering the call for a fresh approach can be as simple as a yearly subscription.

PR

3 tactics to amplify your PR campaign

Merging established public relations techniques with SEO is essential in today’s digital media landscape. Try these approaches.

MORNING SCOOP

Walmart walks back guns stance, content marketers stay loyal to text, and Forever 21 sued over Ariana Grande ‘lookalike’

Also: Sears faces its final chapter, Ben & Jerry’s unveils its anti-racism ice cream, Cathay Pacific’s chairman resigns, and more.

EXECUTIVE COMMUNICATION

5 hot topics for speakers

Today’s professionals face an array of workplace quandaries—dealing with nettlesome stresses and addressing overarching concerns about leading their teams and pleasing customers.

WRITING & EDITING

Infographic: How to escape content mediocrity

Writing, like any other task, requires practice. Here are some exercises and mindsets that can help you hone your craft and create better content.

PR DAILY AWARDS

Have you used compelling visuals to inspire audiences?

Share the videos and visual designs that were instrumental in achieving success for your organization or client. Enter PR Daily’s Video & Visual Awards by Nov. 1.

CRISIS COMMUNICATIONS

3 steps for protecting your organization from a crisis

It might feel like tired advice to exhort brand managers to prepare for a PR nightmare, but with so many communicators getting it wrong, it’s time to take another look at the basics.

CONFERENCE ALERT

3 ways to help your executives thrive in the digital world

Discover how to help them create an engaging digital presence during this can’t-miss conference in Washington, D.C.

LEADERSHIP COMMUNICATIONS

How communicators can learn to speak ‘CEO’

It’s more essential than ever for communicators to become strategic advisors to corporate execs, but that means they must become fluent in subjects that matter to business leaders.