Cloud Leader, Week of October 17, 2016 |  Web View   Forward to a Friend CLOUD LEADER News and Analysis to Guide Your Strategy   Editor's Note The Long Game Larry Ellison—always the master of the long game—is at it again. During Oracle OpenWorld, Executive Chairman and CTO Ellison freely acknowledged the first-mover success and achievements of Amazon Web Service (AWS) in infrastructure as a service (IaaS) here in the still-early days of the enterprise cloud. But he also shared his thinking on how Oracle can surpass Amazon in the cloud in areas such as: Security: Ellison detailed how Oracle decisions on the chip and architecture level put security at the core of its next-gen data centers: "The big difference in our infrastructure as a service is our network and how we do virtualization." Openness: In contrast to Oracle's commitment to industry standards, AWS has two cloud databases and both are "more closed than an IBM mainframe," Ellison said. Cost and performance: Oracle's huge R&D investments are generating world-class data center technologies and expertise: "In some cases, our costs are multiple times lower than Amazon's...and we deliver better performance." For analysis of these competitive factors, and of seven other factors, see Larry Ellison's 10-Point Plan: How Oracle Will Beat Amazon in the Cloud. — Bob Evans, Oracle Chief Communications Officer Watch the Video: Highlights from Larry Ellison's keynote More Cloud News Connected, Energy-Smart Cars Are Here with Toyota's Ha:mo Ride To fill gaps in public transportation, Toyota has launched Ha:mo Ride, deploying a fleet of compact electric vehicles to stations around Tokyo City, where people can use them for short trips. A digital vehicle management system connects the vehicles with trains and buses. To analyze usage trends, Toyota is using Oracle Data Visualization Cloud Service, which, says Toyota's Makoto Tamura, helps "verify its effectiveness as a sharing service to meet all kinds of needs." Learn more about what drives this unique program. The Cloud Ends the 80/20 Budget Tyranny Chief information officers often find themselves in a budget trap in which 80 percent of precious IT spending gets sucked up by low- and no-value integration, maintenance, and legacy support, leaving only 20 percent for innovation. With the cloud, CIOs are pushing more and more "keep the lights on" costs over to providers and redeploying huge chunks of their budgets toward innovating and growing revenue to create the future that customers want—and companies need. Read more about how cloud transforms organizations. From DNA Mapping to Self-Driving Cars: Five Predictions for Our Digital Future These aren't so much informed guesses as they are the logical progression of current events, such as the prediction that 90 percent of automobiles will be self-driving and connected to the cloud. See if you agree. Mark Hurd Predicts the Future of IT: Round 2 Beyond 360: New Cloud Apps Redefine Customer Experience Get Started with Oracle Cloud Oracle University: Explore the Oracle Cloud Training Solutions  New Ideas for Cloud-Driven Transformation: Fresh Thinking to Ignite Your Strategy  How Oracle Customers Are Using the Cloud  Oracle Accelerated Buying Experience  Try Oracle Cloud SaaS, PaaS, or IaaS Now  Cloud Innovator Six Problems the San Francisco Fire Department Handles with Social Media Social media is playing an increasingly important role for fire, police, and other first responder teams. For example, Jonathan Baxter, San Francisco Fire Department public information officer, relies on social relationship management (SRM) to manage Twitter, Facebook, and Instagram accounts, all on one screen. For example, Baxter can keep people away from fires by tweeting when a fire is in progress and offering details as he learns them. What other problems does social networking solve? Events Oracle OpenWorld On Demand JavaOne On Demand Oracle Cloud Day October–January | Worldwide Oracle Innovation Management Cloud Webcast Series October–November | Online Stay connected Visit the Oracle Account page to subscribe to this newsletter and other Oracle publications.   Global Contacts     Sales Chat Live Please send questions or comments to newsletter_feedback_us@oracle.com. This document is provided for information purposes only, and the contents hereof are subject to change without notice. This document is not warranted to be error-free, nor is it subject to any other warranties or conditions, whether expressed orally or implied in law, including implied warranties and conditions of merchantability or fitness for a particular purpose. We specifically disclaim any liability with respect to this document, and no contractual obligations are formed either directly or indirectly by this document. This document may not be reproduced or transmitted in any form or by any means, electronic or mechanical, for any purpose, without our prior written permission. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. Oracle and Java are registered trademarks of Oracle and/or its affiliates. Other names may be trademarks of their respective owners. Intel and Intel Xeon are trademarks or registered trademarks of Intel Corporation. All SPARC trademarks are used under license and are trademarks or registered trademarks of SPARC International, Inc. AMD, Opteron, the AMD logo, and the AMD Opteron logo are trademarks or registered trademarks of Advanced Micro Devices. UNIX is a registered trademark of The Open Group. Contact Us  |  Legal Notices and Terms of Use  |  Privacy Oracle Corporation - Worldwide Headquarters, 500 Oracle Parkway, OPL - E-mail Services, Redwood Shores, CA 94065, United States Your privacy is important to us. This email was sent to you because you subscribed to this newsletter. Unsubscribe from this newsletter.