Midlevel donors bring in a significant portion of annual income at many nonprofits, and they’re loyal: 75 percent of these supporters keep giving year after year, research shows.
How can your nonprofit attract middle donors and keep them for the long term — despite the health and economic crises? Join tomorrow's webinar,
Cultivate Midlevel Donors, to get proven tactics and real-world examples from two senior fundraisers who oversee successful midlevel giving programs:
- Andrea O’Brien, Senior Director of Donor Relations, The Wilderness Society
- Barbara Camick, Director of Annual Giving, Best Friends Animal Society
They’ll share insights into
what’s working now to keep these important supporters connected to your work. If you don’t have a strong midlevel program, they’ll offer
simple steps you can take right away to nurture these donors and boost giving. Join us to learn:
- How to set realistic goals for midlevel giving and stick to your plan
- Smart ways to customize your outreach to middle supporters to boost results
- How to keep midlevel donors engaged — and inspire greater giving — despite Covid-19
This session qualifies for 1.25 CFRE credits.
Can't make it on tomorrow?
Register today and watch the webinar on demand whenever you like.
This webinar is produced with support from iDonate.