We at MediaPost apologize to Verve and our readership for the email personalization blunder. We pride ourselves in covering the marketing and advertising industries and uphold ourselves to the same brand governance. We hope you'll excuse the mishap and we look forward to serving our community with the most accurate and sophisticated methods.

I hope this email finds you well and enjoying the early days of summer!

We are excited to announce our acquisition of Receptiv, the leader in in-app mobile video. From discovery to conversion, as you tackle those last-minute back-to-school strategies and as you prepare for the 2018 holiday season - we invite you to join us in exploring the new opportunities and campaign-changing outcomes that this acquisition represents.

For our valued partners, this new combination of best-in-class, innovative video solutions with best-in-class proprietary-data driven mobile creative means unprecedented access to what is now the dominant platform for programmatic video and display. Verve's platform includes:

• 5,500 direct-to-publisher apps
• Award winning video, high-impact display, and custom mobile formats
• 225 million devices, covering ~90% of U.S. households
• A TAG Certified Against Fraud video ad server with VAST 2.0+ and VPAID 2.0 compliance
• Mobile-first video inventory that is 97% viewable (MOAT-audited) with a 94% VCR
• Integrations with all viewability partners (MOAT, IAS, DV, comScore)

We'd love to connect: please write us at hello@verve.com and let's get to work on your next campaign, ensuring that it's rich with contextual, relevant, magical - and multimedia - mobile moments!

The Verve Team