This week's MarTech Newsletter is brought to you by: Contentsquare

 
 

Hi there,

While Leap Day may only come around once every 4 years, it’d be criminal to make you wait that long for benchmark data. So, here it is – the 2024 Digital Experience Benchmark Report.

This year’s report was just released with the biggest data set of its kind based on 200 billion user sessions across 3,500+ websites and 10 industries. It’s packed with KPIs that will help you optimize your digital experiences – including most visited pages (jump on this prime-time real-estate), top frustration factors and overall web performance metrics to strive for.

Here’s a sneak peek at some stats:

  • Conversion rates fell by -5.5%
  • Mobile traffic share reached nearly 70%
  • 40% of new visits arrive from paid sources

Leap into the data and learn what it means for your digital plans this year – as you’ll see, a visit has never been so valuable 👀

 
 
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Looking to actually beat the benchmarks once you know what they are? Join us for a webinar alongside Michael Kors and Microsoft on 3/13 to learn which metrics to measure for stronger growth in 2024.