Every brand needs content, but investing the time and effort can seem daunting. This expert guide details a quick process to fast track your content marketing strategy and deployment, including:

• The ingredients your content marketing plan needs to be successful
  
• How to create content that aligns your business goals with your audiences needs
  
• Fundamentals of Google’s E-A-T requirements
  
• Expanding your content marketing strategy beyond text to include video, podcasts, and more