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PAID CONTENT

Re-educating consumers on sugar and artificial sweeteners

With plenty of confusion surrounding low and no-sugar claims on labels, re-educating consumers about these terms is more necessary than ever.

Download this category captain snapshot from Primal Kitchen to understand how consumers view the different types of claims around sugar and how brands can help re-educate them while developing products that truly and honestly live up to claims like "reduced sugar" and "no added sugar", among others.

Download the snapshot to learn more

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