Also: W Hotel launches Pride book club, Honda announces electric SUV, and SiriusXM responds to DE&I report card.

TODAY’S HEADLINES – 06.28.2021  
 
• 

DAILY SCOOP

Lego unveils recycled bricks, Brands place more emphasis on measurement than agency counterparts, and USPS defends plan for slower mail service

Also: W Hotel launches Pride book club, Honda announces electric SUV, and SiriusXM responds to DE&I report card.


• 

CRISIS COMMUNICATIONS

What to listen for to safeguard your reputation

Experts on a recent panel for Ragan’s Crisis Communications Virtual Conference talked about what advanced monitoring looks like in the post-COVID era.


• 

WRITING & EDITING

Why great writing starts with tempering your expectations

A strategic mindset adjustment (and a dash of perspective) can make a profound difference on your productivity. Here’s how to strike a healthier balance in your approach toward work.



• 

MEDIA RELATIONS

How to avoid the media relations summer slump

It’s hard to get earned media coverage this time of year. Here are some strategies to find your way out of the doldrums.


• 

RESEARCH

Communicators view managers as an essential link in messaging efforts

Strengthened relationships with other departments has helped comms pros engage with the workforce and deploy cascade-method messaging, according to the 2021 Communications Benchmark Report.


• 

THE BUSINESS MIND

Navigating your online presence during a return to 'normalcy'

Make sure your latest COVID-19 protocols and other information are easily found on digital platforms and web pages.


• 

EMAIL

10 ways for communicators to purge clutter and spark a digital detox

Try these tips to lighten your (work)load, lift your mood, and boost your productivity.



• 

MEASUREMENT

6 SEO tips for making your messaging stick

Here’s how to borrow keyword metrics to judge whether your message is having the desired effect.


• 

RAGAN AWARDS

Announcing Ragan’s Crisis Communications Awards winners

Congratulations to these powerful communicators. Learn more about this year's winners.


• 

DAILY SCOOP

Ikea apologizes for Juneteenth food menu, Americans increase business travel plans, and big tech discloses renewable energy plans

Also: McCann wins PR Cannes Lions Grand Prix, Southwest’s new CEO defends culture, and Peloton eliminates free running feature.


• 

PR INDUSTRY

Reader contest: Which Disney character most resembles your work life?

Are you more of a Tarzan or Snow White? Enter for a chance to win a free night at Walt Disney World in September. Hurry, contest ends July 12.



• 

DIVERSITY AND INCLUSION

Tips for avoiding ableist, exclusive language

Some common terms can cause needless confusion or even hurt. Here’s how to make your messages more empathetic and welcoming.


• 

DOWNLOAD DIGEST

Top industry resources for comms pros for summer 2021

We’re putting together the best whitepapers and industry guidebooks offered by our partners from recent events and trainings. Be sure to check out our full list.


• 

RAGAN TRAINING TAKEAWAYS

6 writing mistakes to avoid

An AP Style insider shares some of the mistakes that most undermine a writer’s credibility.


Ragan's Social Media Conference at Disney World

Join Ragan and your peers at the year's most anticipated social media conference.

September 8-10, 2021, Swan & Dolphin Resort, Disney World, Florida

Learn the strategies and secrets to reach your audience, grab attention, and impact your bottom line.

Register now. In-person or virtual streaming.


This email was sent by: Ragan Communications
10 S. La Salle Street, Suite 310 Chicago, IL, 60603, US, cservice@ragan.com
Unsubscribe From All/Update Profile  |  Unsubscribe
Sent to: newsletter@newslettercollector.com