Lenders Work to Stay in Auto Loan Market

Dealers face fewer loan approvals, higher interest rates, but the moves keep banks solvent.

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Texas Car Dealer Embraces Cultural Shift

Dealerships that want to make inroads with Spanish-speaking buyers need to ensure digital, in-person and printed information is accurate and straightforward.

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Southern California Toyota Dealers Try Interactive Ads

New technology allows viewers to personalize their ad experiences.

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Transforming the Car Buyer’s Experience for Dealership Success

Today’s dealerships are looking to streamline car buying and provide the digital experience consumers want. But how do they get there? According to a new report from Cox Automotive, it takes real technology, real consumer insights, and real training.

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