TL;DR: Kick off 2021 with profitable business ideas, tips for writing high-performing copy, a chance to win $500, and more
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Sumo Content Roundup

Hey there, Sumo-ling!

The first two workweeks of 2021 are officially under our (weight) belts. Gotta get toned for our spring staycation.

We know growing your business is one of your top goals this year. Luckily, we’ve got some awesome videos, blog posts, and giveaways to help you get started.

Videos

Course of action

Everyone is learning online today. (Some people are even doing it on purpose.) This means there’s a huge market of knowledge-seekers out there just waiting to absorb your expertise. The only problem? Your online course doesn’t exist... yet. Dive into our 6 Steps for Creating a Profitable Online Course and start cashing in on what you know best.

Create a sleek and professional online course

Cup of copy

Face it. Writing is one of those skills you need every day, no matter your field. And copy that’s just meh versus copy that’s outstanding can mean all the difference in retaining the reader’s attention and converting sales. So, dust off your composition notebook, and get ready to jot down our tried-and-true tips for crafting mesmerizing, online copy.

Create high-performing online copy

What’s the big idea?

Male spas, fermentation technology, e-sports coaching. No, we're not reading off Mad Libs results, rather, these are a few growing industries making a splash in today's market. Noah investigates these escalating trends and how you can get ahead of the curve with The 5 Most Profitable Business Ideas to Start in 2021 (backed by data). Oh, and if you comment on this video by Sunday, January 17th at 4 PM (CST), you'll have a chance to win $500. (More info in the video's description.)

The 5 most profitable business ideas to start in 2021 (backed by data)

The GaryVee way

It’s safe to say that Gary Vaynerchuk—chairman of VaynerX and CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients—has a money-making mindset. In part one of this two-part series, Noah breaks down just how GaryVee makes over $200 million from 12 businesses.

How GaryVee makes +$200,000,000/year from 12 businesses (part 1)
Blog posts

All you can eat Buffer

You know that having a powerful online presence means being active on social media. Check. But when you’re as busy as you are, manually managing all of your accounts can be a major pain. So we reviewed Buffer, a social media automation tool that helps you easily reach audiences on different platforms from one dashboard. We explored its features and pricing, plus weighed its pros and cons.

Meet the Makers December case study

A place to call your own

Last month, AppSumo Marketplace reached 500+ deals live and $1M+ generated for partners. So, what’s the key to a strong product launch on Marketplace? Find out in Meet the Makers December 2020: Million-Dollar Marketplace Success Stories where we talk to our top hustlers about their amazing products and the secrets behind their success.

Meet the Makers December case study

InDesign out

Want slammin’ designs that outshine your competition? Of course you do. While InDesign may be the right fit for some, it’s not necessarily ideal for others. Kind of like bangs (especially when I cut them myself). So if you’re looking for a fresh new design tool to try out, we’ve got 10 InDesign Alternatives to help narrow down the best option for you.

Indesign alternatives

Teliport over

In our AppSumo Case Study Series, we talked with Vineet Devaiah, founder, and CEO of TeliportMe Virtual Tours, AppSumo’s first tool to transition from a Marketplace deal to a Select deal. Learn all about their fast track to popularity, tips for a successful launch, and how they faced (and grew) from the challenges of the past year.

Teliportme AppSumo case study

Let’s chitchat

Live chat is one of the most preferred forms of communication. Anything to avoid being on hold with my internet provider. And to test things out, our blog post, Intercom Review: A Complete Customer Communication System, examines all of Intercom’s comprehensive features, including live chat, customizable chatbots, a help center, reporting, and more.

Intercom review: a complete customer communication system
Podcasts

Stack it up

Codie Sanchez, a reformed journalist turned managing director and partner at Entourage Effect Capital, has more than 100,000 people subscribed to her Substack newsletter, Contrarian Thinking. Noah sits down with Sanchez to talk about effective strategies for growing and monetizing your follower base.

How to build a 100,000 subscriber newsletter on Substack
Office hours

The office (hours)

Sumo-lings who subscribe to Noah's YouTube channel can stop by his Entrepreneur office hours today from 12–1 PM (CST) to ask him all of their must-know questions. Find out his favorite new business tool or what personal goals he has his eyes set on for 2021. He’s even giving away a share of his Tesla stock to one lucky Sumo-ling. Access the event and giveaway here.

That's it for now. We'll be back before you know it with some more grade-A content.

❤️ and 🌮,
AppSumo Team

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