| | Top Story
Let’s play “Cookie Data’s Illegal”: Your move
Outlaw! It’s the creative brainstorming game marketing communications companies often play to encourage participants to come up with ideas for new products and services, and ways to change the way their businesses work for the better.
It simply asks the participants to come up with ideas and innovative answers to the question: “What would you do if they made what your company does illegal?” |
The best digital marketing stats we’ve seen this week
In this week’s digital stats roundup, you’ll find news about Instagram, digital out of home ads, personalisation, and lots more to boot. Check out the Internet Statistics Database for further stats and insight. |
A day in the life of… Ana Sousa, Data Scientist at Cxense
Ana Sousa is a Data Scientist at Cxense, a data management platform that offers online advertising, analytics, conversion rate optimization and content recommendations for publishers. |
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| Digital Transformation Monthly – September 2019
Digital Transformation Monthly offers a roundup of key stories, news, case studies and best practice from the world of digital transformation, summarised and analysed with a view to overarching digital trends. |
Short Guide to: Mobile Marketing Best Practice
Econsultancy's new Short Guides offer digestible versions of our comprehensive reports - ideal for when you need the insight but are short on time. In this short guide we'll cover three key themes to help you deliver better mobile experiences for your customers and improve the performance of your mobile marketing activity. |
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Aligning with the C-Suite:
A CMO's Playbook for Securing Buy-in
Join Econsultancy and Sitecore for this enlightening webinar exploring one of marketing's toughest challenges — getting executive buy-in for your digital transformation. Based on interviews with CMOs, CEOs, CIO, CFOs and Heads of Sales, our research tells us that although over 40% of CMOs are responsible for leading successful digital transformation initiatives within their organization, they lack buying power. We’ll discuss how CMOs can do a better job at speaking the language of their executive counterparts to show what’s in it for them. |
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| Econsultancy Pulse is a round up of the latest action in the world of marketing and ecommerce. |
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