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Strictly Business Podcast

January 01, 2019

Listen: How Ellen DeGeneres Translates Her TV Brand to Digital

When Ellen DeGeneres returns to primetime on Jan. 8 with another season of NBC's "Ellen's Game of Games," it won't be just in a TV-se …

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More Episodes to Download

Listen: How Sarah Bernhardt and Eleonora Duse Helped Create Modern Celebrity Culture

Author Peter Rader explains how Sarah Bernhardt and Eleonora Duse were pioneers in brand management in 19th century theater.

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Listen: Jeffrey Katzenberg, Meg Whitman Go Long on Short-Form Entertainment

On Variety's Strictly Business podcast, Katzenberg and Whitman shared their plan to revolutionize mobile entertainment.

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Listen: How Kin Community Turns TV Stars Into Digital Dynamos

Kin Community grew its business on the backs of "influencers" who built their audiences on digital platforms like YouTube.

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