BizBash sits down with Jennifer Savica—vice president and head of corporate events at New York Life Insurance Company—to discuss actionable ways planners can prove their status as a business strategist and forever change the way their role is viewed.
In this conversation, co-hosted with Hubilo, Jägermeister’s Cliff Rigano discusses his rock-and-roll-inspired approach to events and company culture. He also discusses how he leads his team, outlining why he thinks of them as an indie band on the verge of making it and why every activation is just another song on the album.
In this episode, BizBash and Cliff Rigano—the creative director and head of culture, content and experiential marketing at Mast-Jägermeister US—dive into lessons in leadership, how to cultivate relationships in the industry, redefining experiences and more.
In this special five-part sponsored podcast series, BizBash chairman and founder David Adler teams up with CORT Events' director of marketing Lilian Shen for a masterclass on what works in events and experiences today.