NBC is used to dominating broadcast ratings on Sunday nights, but it usually only happens during football season. The network's Sunday fortunes routinely dry up once Sunday Night Football signs off for the year.
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Television
March 15, 2016
6 episodes left to woo new brands
By Jason Lynch
NBC is used to dominating broadcast ratings on Sunday nights, but it usually only happens during football season. The network's Sunday fortunes routinely dry up once Sunday Night Football signs off for the year.
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How the multi-talented star has learned to balance his brand
By Jason Lynch
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David Letterman heads to India in return to TV
By Jason Lynch
What she's learned from his campaign
By Tim Nudd
Doubled staff with hires from Politico and The Hill
By Mark Joyella
In the run-up to the 2016 election, CNN worldwide president Jeff Zucker made the decision to go "all in" on politics—on television, sure, but also online. "Our digital coverage needed to be as ...
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Parts Unknown star values unique voices
By Lauren Johnson
Anthony Bourdain, the celebrity chef turned TV show host, believes there's untapped potential with digital media to dive deeper into food and travel stories. 
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Brand says the spot was rejected
By Gabriel Beltrone
In a scandal that may spark déjà vu among observers with a long memory, retailer Lane Bryant is accusing TV networks ABC and NBC of refusing to air a body-positive lingerie ad featuring plus-size ...
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Activation brings Coney Island to SXSW skyline
By Kristina Monllos
USA Network's critical darling, Mr. Robot, created major buzz at last year's South by Southwest where it premiered the show and won the festival's audience award. So it only makes sense that the network ...
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YouTube, Netflix and social all surpass TV
By Carrie Cummings
Media consumption habits of the younger generation are increasingly relevant to marketers as Gen Zers begin to overtake millennials as the demo du jour. In its annual Acumen Report, Defy Media studies how Gen Z and ...
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Charles Barkley weighs in on Donald Trump
By Tim Baysinger
Being the President of the United States and owning a professional sports franchise has their share of similarities. You need to be a strong, decisive leader, you need to know how to delegate, and you have to ...
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