We’re about to experience a holiday season like no other. With Black Friday and Cyber Monday quickly approaching, it’s time to discover how consumers are feeling about the holidays, how they’re planning to spend this season, which messages and creative will resonate the most and why CTV and video are imperative for driving them to take action. 

In this new virtual panel, Terence Scroope, vp of insights at Tremor Video and Unruly, will explore the results of new holiday-themed consumer research and the implications for businesses of all stripes in the weeks to come. Join us on November 19 at 3 p.m. ET to learn:

• How consumers are approaching holiday shopping during the pandemic
• Which holiday messaging strategies are proving most effective during difficult times
• How consumer spending intentions have shifted compared to previous holiday seasons
• Why CTV and video are crucial for seasonal marketers in 2020