A top priority for marketers is to increase email responses from their customers and reduce unsubscribe rates, but in order to be successful, they need data to help personalize messaging with information on past purchase behavior, inquiries and engagement.

Join Salesforce in a live webinar and hear how to optimize email journeys and create a readily accessible view of real-time campaign results.

You’ll also learn how to:

• Access customer’s buyer activity in real time by integrating and visualizing previously dispersed data in intelligent dashboards
• Deliver hyper-targeted email messaging with personalized content at every stage of the funnel
• Increas email open rates with automated insights